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Sales & Marketing

Enterprise IT / Featured Tech / Sales & Marketing

Event Mixology: Crafting Your Event Channel for Growth

When in-person events were moved online, marketers were able to capture event data, activate it more easily, and show ROI—or more aptly, return on events (ROE). Now, as in-person events return, 72% of future events will include more robust digita…

Enterprise IT / Featured Tech / Sales & Marketing

Doubleheader Event: How Conversational Marketing Connects With Buyers and Accelerates the Funnel

  Join us for our Doubleheader Event: How Conversational Marketing Connects With Buyers and Accelerates the Funnel for these two incredible sessions:   Conversational Copywriting: The Easy Way to Make Deeper Connections Speaker: H…

Enterprise IT / Featured Tech / Sales & Marketing

Online Webinar: Data & AI for Defense 2021

Data & AI for Defense delivers exclusive content you cannot find anywhere else, delivered by North America’s leading Data & AI Defense leaders. Sharing their successes, failures, and lessons learned in a bitesize and interacti…

Enterprise IT / Featured Tech / Sales & Marketing

A LUXURY VIRTUAL EVENT: Chief Data & Analytics Officer APEX US – December 7-8.

With a strict qualification criteria and capped on a limited number of specially selected C-Suite, VP and Director level Fortune 1000 leaders, CDAO APEX is an unmatched experience for both Data and Analytics Leaders and Solution Providers. CDAO APEX…

Enterprise IT / Featured Tech / Sales & Marketing

Online Webinar: Chief Data & Analytics Officer Insurance Think Tanks – Virtual

CDAO Insurance Think Tank is a fully virtual and immersive experience designed for senior data analytics executives across all Insurance verticals in the USA. Following on from the success of last year’s Think Tank format, this event is buil…

Enterprise IT / Featured Tech / Sales & Marketing

Finance’s Guide to Automating Your Subscription Business

With the subscription economy you’re focusing on longer-term customer relationships vs. transactions. And that means downstream complexity with billing, revenue recognition, forecasting, and SaaS metrics.  Still struggling to manage these proce…

Enterprise IT / Featured Tech / Sales & Marketing

Winning the Return Customer

With consumers shopping online in greater numbers than ever before, driven by the COVID-19 pandemic, it’s not surprising that retailers’ product return rates have seen a corresponding increase as well. It’s critical that retailers have effi…

Enterprise IT / Featured Tech / Sales & Marketing

Scaling New Heights? Data Reveals Retailers’ Challenges, Opportunities in Scaling Their Businesses

The retail industry is witnessing significant changes in consumer behavior, driven by a desire for increased digital and omnichannel experiences. What hasn’t changed is that consumers’ expectations for secure, frictionless, personalized sho…

Enterprise IT / Featured Tech / Sales & Marketing

GET DATA FIT- How to use data to build up customer loyalty and retention programs

What’s in your essential work-out kit? How to drive a bulked up ‘single view of customer’ strategies and insights Strategies to beat a personal best and proactively reduce customer churn  How organisations build out agi…

Enterprise IT / Featured Tech / Sales & Marketing

A First-Party Data Strategy Takes the Cake

By 2022, approximately 86% of browser traffic will no longer be supported by third-party cookies. For years, companies have used third-party cookies to track and understand buyer behavior online. Now, amidst privacy concerns and regulatory laws, market…

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