Personalization for Dummies
Personalization For Dummies ®, Iterable Special Edition Discover the Holy Grail of Personalization Build a Personalization strategy Create Messaging that engages customers Request Free!
The Media Ad Sales Handbook
Working in media ad sales? We have the best tactics for you. Read our e-book and learn more about five principles that result in bigger revenue. Request Free!
CRM Sales Headaches: The good, the bad & the ugly
Having a CRM system can cause a lot of frustration. In this e-book, you can read about the most common challenges and how to solve them. Grow your revenue faster with these tactics.Request Free!
Why You Need to Throw Your Ideal Customer Profile Out the Window
As proxies for their desired audiences, marketers have long crafted “personas” of their ideal customers. By defining the characteristics and demographics of the customers they’d like to convert, the thinking goes, they can target thei…
Business Text Messaging:Top Insights for Success
Business text messaging is a relatively unsaturated platform and the best way to deliver the right message at the right place and the right time. The bottom line? Now is the time for your business to get in on the action – before your competitors…
A Marketer’s Guide to Channeling Success on Connected TV
Many things changed due to COVID and the accelerated shift of consumers moving from linear to streaming TV was an undeniable trend. More audiences continue to cord-cut and adopt ad-supported streaming platforms due to their premium content offerings, f…
Asset Management Outlook: Next-Generation Distribution Enablement
For years asset managers have discussed the need to transition to a “next-generation” distribution model to offset industry-wide margin declines. Many have been slow to adopt more advanced data, analytics, and technology capabilities, but t…
The State of Digital Transformation in 2021
The Digital Transformation Era Is Now Business leaders have long talked about digital transformation. Now, it’s time for action. The COVID-19 pandemic—coupled with the global availability of high-speed internet—has propel…
Sales Prospecting with Videos
Customers demand hyper-personalized and engaging brand interactions. Standard email interactions aren’t enough! That’s why companies like you are incorporating videos in their prospecting to drive better sales. In this guide, you’ll find: How …
Top 7 Digital Marketing Trends to Watch in 2021
If any year is poised to see a huge increase in online marketing strategies, 2021 is the year that it will happen. With more consumers shopping online than ever before, companies have a larger audience to reach and even more competition to breakthrough…
