B2B Sales Lead Success Checklist
You’ve spent a great deal of time, effort and money putting together your sales-lead generation program. How you handle those sales leads once you get them makes the difference between happy salespeople and new customers or unhappy salespeople and lost…
How to Boost Your Company’s Sales with Marketing
The primary objective of a successful B2B marketing program is to bring in new business. B2B marketing programs include many elements, ranging from brand building to market research. But no single part of a business-to-business marketing program is mor…
Lead Generation Tactics: A Recipe for Success
Successful B2B marketing includes using a broad range of tactics. This “recipe for success” guide, written by M. H. “Mac” McIntosh, gives you the knowledge on how to drive lead generation with:Relationship marketingDirect marketingOnline marketingEvent…
How Predictive Marketing Analytics Boosts B2B Business Performance
The 2015 State of Predictive Marketing Report
We know there is a lot of confusion and hype around predictive marketing, so EverString set out to separate the fact from fiction in our new 2015 State of Predictive Marketing Report.How mature the average marketer is with marketing technologyWhat pred…
How Predictive Marketing Analytics Boosts B2B Business Performance
How to Improve Your Social Content Distribution
Distribution is one of the biggest challenges for brands that create content. Our guide has five strategic best practices that will help your content get more reach (and reach the right people), based on lessons from leading brands’ distribution …
How to Improve Your Social Content Distribution
Distribution is one of the biggest challenges for brands that create content. Our guide has five strategic best practices that will help your content get more reach (and reach the right people), based on lessons from leading brands’ distribution …
The 2015 State of Predictive Marketing Report
We know there is a lot of confusion and hype around predictive marketing, so EverString set out to separate the fact from fiction in our new 2015 State of Predictive Marketing Report.How mature the average marketer is with marketing technologyWhat pred…


