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B2B Expert's Blog

Today’s App Stores by the Numbers: A Market Research Overview Infographic

It has been a decade since the mobile app markets first launched, and in that short time, mobile applications have become incredibly lucrative for app developers and companies alike. Today, …

B2B Expert's Blog

Key Factors for Impactful Web Design, User Experience (UX) and Customer Engagement

It’s no secret that today’s leading brands have been establishing their online presence for years, now – with top notch websites and social media profiles. At the same time, this …

B2B Expert's Blog

Creating a Healthier Environment for your Staff with Workplace Ergonomics

Dangerous working conditions and occupational hazards are not just present in labor-intensive industries anymore. Strangely enough, even when an employee is just sitting on a chair while doing work, there …

B2B Expert's Blog

Infographic: Can Brick and Mortar Retailers Dominate the Social Media Game?

So, you’re a brick and mortar retailer. You want a legitimate social media presence… And us digital marketers get it, believe me! But even without a posh online presence, the …

B2B Expert's Blog

6 Mistakes to Avoid When Building a Web Application Programing Interface (API)

As most techies already know, the acronym API stands for “Application Programing Interface.” Even so, it only makes sense to open this article up with a quick definition. To put …

B2B Expert's Blog

2019 Email Marketing Guide: Best Practices & Insightful Analytics to Drive Results

Email marketing is by no means a new concept. It’s not an emerging trend sweeping the nation in 2019, either. No. More than anything else, it’s just a rock-solid, time-tested …

B2B Expert's Blog

A Step-by-Step Guide to Creating & Leveraging a B2B Lead Generation Funnel

Understanding a lead generation funnel and its functionality is important to digital marketing. According to Salesforce, 68% of companies have not identified or attempted to measure a sales funnel, and …

B2B Expert's Blog

The Marketing & Sales Funnel: What it is, How it Works, and Why You Need It

Before we get into all of this, let’s take a few moments to review the terminology. We know, boring… but it’s necessary to ensure that we are all on the …

B2B Expert's Blog

The 4 Outsourcing Trends that Could Impact Your Company in 2019 [Infographic]

The benefits of outsourcing products and services are pretty well known at this point – reduced costs, streamlined operations, increased flexibility business and more. With fast-paced innovations in technology, outsourcing …

B2B Expert's Blog

How Business Uses AI for Valuable Insights to Better Digital Marketing

Artificial intelligence is defined as mimicking cognitive abilities just like humans to solve problems and learn from their experiences. New revolutions in the field of artificial intelligence have initiated innovative …

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