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B2B Expert's Blog

Social Media Analytics Platforms: Tools for Business and Marketing Decision Makers

Business marketing strategies have changed in recent times, with many companies choosing to use social media platforms as one of their top approaches for reaching out to customers. However, these …

B2B Expert's Blog

From Cybersecurity to Staffing: The Top 10 Ways Your Company Could Be at Risk

Of all that factors that impact your company’s bottom line, security, compliance and assumed risk are always at the top of the list. From cybersecurity risks and malware threats, to …

B2B Expert's Blog

Tips and Tricks for Turning Your Bright Idea into a Successful Startup

Little is more fulfilling in life than giving wings to an idea of your own.  As an entrepreneur, you have unique qualities to help you achieve your goals.  Putting those …

B2B Expert's Blog

Good Reasons to Start Coding in SWIFT (not Objective-C) for iOS App Development

Swift is an effective programming language, initially developed by Apple as an alternative to Objective-C. Since its official release in 2014, Swift has progressed significantly… From being questioned and frequently …

B2B Expert's Blog

What Millennials? Getting to Know Generation Z (iGeneration) and their Online Habits

Ever since the turn of the 20th century, it has become common practice to give each successive generation of people a new nickname. Millennials were the latest such demographic cohort, …

B2B Expert's Blog

Trending: The Rise of Virtual Assistants and the Virtual Workforce (Infographic)

Over the last 10 years or more, the notions of work being described as a “9 to 5 job at the office” have been “debunked.” Thanks to the ever-connected world, …

B2B Expert's Blog

Instagram for Business: How Companies Are Using Instagram Stories as a Marketing Tool

Initially launched in 2016, “Instagram Stories” became an instant hit, adored and engaged by 300+ million users on a daily basis. On average, these users spend around 24 to 32 …

B2B Expert's Blog

Why Millions of Web Developers Continue to Use and Switch Over to PHP

There are several reasons that most of today’s web development firms have turned to PHP as their primary coding language, and this article will outline some of the script’s most …

B2B Expert's Blog

Email Marketing & Optimization Hacks – All Supported by Actual Case Studies

Although there are many marketing channels available to you in today’s business world, email is arguably still the most powerful strategy for both B2B and B2C advertisers. As a cost-effective …

B2B Expert's Blog

The Essential Elements of Building an Adaptive Online Website Environment

In a perfect world, your company’s website was at least initially designed to server important marketing, sales and business operations tasks, such as attracting new clients, bringing in new orders …

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