The benefits of account-based marketing are clear: internal alignment, shorter sales cycles, higher conversion rates. But none of this is possible without the most important...
ABM gets better with age — but unfortunately, marketers don’t have the luxury of pouring it into an oak barrel for a couple decades to let it mature. In a recent...
Streaming real-time intent is a homerun for marketing and sales’ account-based marketing (ABM) strategies—the ultimate competitive advantage. With the help of the fastest,...
The benefits of Account-based Marketing are clear, so what’s holding B2B professionals back?
While B2B research suggests organizations are thriving through successful ABM...
The benefits of Account-based Marketing are clear, so what’s holding B2B professionals back?
While B2B research suggests organizations are thriving through successful ABM...
Knowledge Hub Media offers highly targeted B2B demand generation and lead generation services. Coupled with our account based marketing (ABM Marketing) and cutting edge intent...
When it comes to engaging in successful content syndication programs, having the correct – highly targeted – audience is absolutely key. Whether you are tacking an account...
ABM Is Not for Everyone. But it Could Change Your Business if Done Right!
Creating a data-driven, intelligent sales and marketing system is both today’s challenge and tomorrow’s...
Account Based Marketing – or “ABM” for short – is a B2B demand generation strategy that concentrates sales and marketing initiatives on a clearly defined...
Data is the new power currency in sales and marketing, and this is especially true if you want to succeed in an account-based marketing approach. This ebook covers 7 steps...