In a world where customers have a multitude of options for almost any purchase, the demand to know and effectively engage customers has never been greater. However, efforts...
Today’s Internet of Things (IoT), Web, and mobile applications can collect more data about customers than ever before. However, the sheer volume, velocity, and variety...
For any organization that is driven in a significant way by data, effective business analytics has evolved from “nice-to-have” into “must have.” ...
IBM’s Customer Experience Analytics allows you to go beyond basic customer demographics and purchase history so you can better understand who your customers really are...
Ordinary analytics tools can’t keep up with today’s digital, multichannel and demanding customers. This guide highlights three major challenges associated with traditional...
Developments in data, analytics, cloud, mobile, social media, and the Internet of Things have enlightened business leaders to embrace new forms of business value by becoming...
An impact of the burgeoning business interest in analytics is increased interest among small and midsize businesses to adopt a business intelligence (BI), reporting, and...
Big data technologies are a disruptive force that is rapidly changing the competitive landscape of business in every industry. While most organizations are taking their...
Now in V8.7 of IBM Operational Decision Manager, IBM ODM Advanced applies insights and analytics to operational decisions by bringing together data from different sources...
Does all this talk about analytics have your head spinning? Are you having trouble figuring out where to start first? In this webcast, IBM Senior Workforce Science Consultants...