One of the biggest challenges for any B2B marketer is understanding your prospects’ next move — who is most likely to buy and when. Without these insights, marketing...
Entering a new demand gen position in a volatile market is nerve-wracking. All eyes are on you to make an impact — fast.
That’s where your data comes in. In demand generation,...
Streaming real-time intent is a homerun for marketing and sales’ account-based marketing (ABM) strategies—the ultimate competitive advantage. With the help of the fastest,...
Looking for tools to surface the voice of your customer? Has Conversation Intelligence (CI) been discussed in your organization, but you don’t know where to start? Generally...
Conversations remain at the forefront of most business relationships. Numerous studies have shown that businesses that implement chat in their sales process see significant...
Built to help revenue teams everywhere hit their number
At ZoomInfo, we’re obsessed with making the mechanical parts of sales more efficient, so we can spend more time...
The world of streaming content consumption is increasingly fragmented. In this report, we provide insight into how consumers discover what to watch and give premium...
Marketers must increasingly rely on data to create better content, learn more about their target audiences, and optimize campaigns. But, because data often lives in silos...
The way that sports organizations think about content has been turned on its head. Second only to the energy and excitement of the live game is the importance of building...
To understand the importance of direct dials, you need to understand connect rates.
Often, sales reps who fail to hit the phones hard are left wondering how they missed their...