How Intent Data Helps Marketers Convert A-List Accounts
One of the biggest challenges for any B2B marketer is understanding your prospects’ next move — who is most likely to buy and when. Without these insights, marketing...
7 Best Practices to Accelerate Your Sales Process
Sales teams are already overwhelmed with inbound calls, outbound prospecting, and scheduling demos. With any added acceleration, chaos is inevitable. That’s why it’s...
16 Go-To-Market Plays for Your Entire Sales Funnel
Nurturing leads through your sales funnel is a daunting task for many business development teams, especially at the scale required to achieve lofty growth goals. Personalized...
4 Data-Driven Steps To Drive Successful B2B Demand Generation
Entering a new demand gen position in a volatile market is nerve-wracking. All eyes are on you to make an impact — fast.
That’s where your data comes in. In demand generation,...
7 Ways to Supercharge Your ABM Strategy With Real-Time Intent
Streaming real-time intent is a homerun for marketing and sales’ account-based marketing (ABM) strategies—the ultimate competitive advantage. With the help of the fastest,...
The Power of Conversational Intelligence
Looking for tools to surface the voice of your customer? Has Conversation Intelligence (CI) been discussed in your organization, but you don’t know where to start? Generally...
12 Tips for Selling to C-Suite
Members of the C-suite are the key decision-makers when it comes to making major investments in their orgs. That’s why every salesperson’s goal is to make their pitch...
The Power of Conversational Intelligence
Looking for tools to surface the voice of your customer? Has Conversation Intelligence (CI) been discussed in your organization, but you don’t know where to start? Generally...
A Guide for Demand Generation Teams: Understanding Conversational Marketing
Conversations remain at the forefront of most business relationships. Numerous studies have shown that businesses that implement chat in their sales process see significant...
100 Pipeline Plays: The Modern Sales Playbook
Built to help revenue teams everywhere hit their number
At ZoomInfo, we’re obsessed with making the mechanical parts of sales more efficient, so we can spend more time...