Search engine optimization is used in many successful digital marketing strategies, allowing different brands to rank high in search results. Despite the benefit of having better online visibility, some businesses …
Marketing lies at the heart of every business. Achieving results as well as meeting your business objectives is not possible without an operational marketing strategy. However, many marketers make mistakes …
Social media for commerce isn’t just for start-ups, creative brands, and small businesses. From small local stores to large global corporations, social media is a full-blown CX channel that drives …
As the director or owner of a non-profit organization, you probably have many responsibilities. Your main goal is of course to build and increase awareness surrounding your company’s social and/or …
As everyone knows these days, “online marketing” – also known as digital marketing – is a modern form of promotion which involves the use of various digital channels in establishing …
It’s pretty much a given that your company has to be keyed in to the latest marketing statistics and the hottest trends for your digital marketing strategy to remain effective …
Artificial intelligence is defined as mimicking cognitive abilities just like humans to solve problems and learn from their experiences. New revolutions in the field of artificial intelligence have initiated innovative …
Digital Marketing is the buzzword of the decade. Only the truly discerning marketing professionals understand that it is much beyond having Facebook page or Twitter account for your brand. Actually …
As many of you already know, GDPR – or the General Data Protection Regulation – was proposed by the European Union in 2016, and was officially put into law as …
Predictive Marketing is a fundamental shift in the way B2B companies engage buyers. In the first book of its kind, Mintigo CEO Jacob Shama explores how data science and AI …
