The Forrester Wave™: Real-Time Interaction Management
The Forrester Wave: Real-Time Interaction Management, Q3 2015 report identifies the top 11 contenders in the real-time interaction management provider space as determined...
Building the Factory of the Future: A Foundational Approach to Data, Analytics and Insights Focused On Improving Customer Satisfaction Through Resiliency and Innovation In Product and Service
Products and manufacturing capabilities continue to grow in complexity. As product complexity increases, multi-disciplinary decision-making will become even more important,...
Teradata Offers P&G Innovative Global Consumer Marketing Solution
By consolidating consumer information in a single, secure, and scalable global platform, Teradata helps P&G power more effective and cost-efficient global marketing....
Who’s Driving Your Brand? Navigating Today’s Confusing Customer Pathways and Arriving with your Brand Intact
The proliferation of data offers an exciting opportunity to restore marketing to its fundamental roots – the basic principles of driving business growth by understanding...
The Tools You Need to Build Relationships & Drive Revenue
To be successful in today’s era of data-driven marketing, marketers need to interact with customers in real-time and on the customer’s terms. This requires blending offline...
Teradata 2015 Global Data-Driven Marketing Survey
Get the Inside Scoop on Data-Driven Marketing from 1,500 Global Marketers
Explore the State of Data-Driven Marketing and the Power of Individualized Insights
Our 2015 global...
Moving to the Forefront of Marketing: The Next Edge for Digital Marketers
Digital marketing campaigns provide quantifiable results like nothing ever before, and the multi-channel world is certainly the biggest opportunity to hit marketing strategies...
Marketing Technology Decision in a Data-Driven World
The recent onslaught of evolving commercial technology and the massive volume of data that has come with it has put the customer right at the center of everything. Customers...
Forbes – Breaking Down the Marketing Silos: The Key to Consistently Achieving Customer Satisfaction and Improving your Bottom Line
How can the 21st century CMO create a cohesive, creative and streamlined marketing department that delivers a better product and message to the customer, leading to an ideal...
Email Marketing Fundamentals
Successful email marketing requires a solid understanding of the best practices that will result in clean looking messages that improve delivery and overall performance for...
