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B2B Lead Generation

Paul Guenther-EliteX-20-Under-40-2024
B2B Expert's Blog

Knowledge Hub Media CEO Recognized as One of EliteX’s 20 Under 40 Influential & Rising Leaders

We’re proud to announce that Paul Guenther, CEO and founder of Knowledge Hub Media, has been recognized by EliteX as one of the 20 Under 40 Influential & Rising Leaders …

B2B Lead Generation
B2B Expert's Blog

How to Optimize Your B2B Website for Lead Generation

A B2B website that’s not optimized for lead generation is like a store without a door. It’s frequently the first interaction a potential customer has with your company, and it …

b2b-digital-marketing
B2B Expert's Blog

Discover 4 Ways Personalization Can Impact Your B2B Lead Generation

Almost everything addressed specifically to or made personally for a lead gets the attention of its intended audience. Marketing strategies that aim to connect with their intended audience with a …

B2B Expert's Blog

Demand Generation & Account Based Marketing

Knowledge Hub Media offers highly targeted B2B demand generation and lead generation services. Coupled with our account based marketing (ABM Marketing) and cutting edge intent data analytics, Knowledge Hub generates …

B2B Expert's Blog

A Step-by-Step Guide to Creating & Leveraging a B2B Lead Generation Funnel

Understanding a lead generation funnel and its functionality is important to digital marketing. According to Salesforce, 68% of companies have not identified or attempted to measure a sales funnel, and …

B2B Expert's Blog

The Marketing & Sales Funnel: What it is, How it Works, and Why You Need It

Before we get into all of this, let’s take a few moments to review the terminology. We know, boring… but it’s necessary to ensure that we are all on the …

B2B Expert's Blog

Demand Generation: Targeting the Right Audience with White Papers & Content Syndication

When it comes to engaging in successful content syndication programs, having the correct – highly targeted – audience is absolutely key. Whether you are tacking an account based marketing (ABM) …

B2B Expert's Blog

Why Account Based Marketing & ABM Lead Generation Will Jumpstart Your Sales Funnel

Account Based Marketing – or “ABM” for short – is a B2B demand generation strategy that concentrates sales and marketing initiatives on a clearly defined set of “target accounts.” ABM …

B2B Expert's Blog

Infographic: Why Your Company Needs a Business Blog & How to Start One

In a 2017 business report by State of Inbond, findings showed that traffic and lead generation continue to be among the top challenges faced by corporate marketers worldwide (nearly 63%). …

B2B Expert's Blog

Infographic – The Inbound B2B Lead Generation Checklist

In the age of marketing automation and artificial intelligence, it is up to marketers to ensure that the fundamental aspects of inbound lead generation are still followed. Marketing automation software …

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